A Girl for All Time®

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Welcome to A Girl for All Time. Our award-winning British dolls are brought to life with their own collectable novels, keepsake books, fashions, accessories, activities ideas and pets.

Our first range  - Your Historical Girl™  - is a series of dolls and novels that bring the past to life. Starting with Matilda, Your Tudor Girl, our dolls show the lives of girls in the fictional Marchmont family through 500 years of intrigue and adventure, from the grisly fifteen hundreds to the swinging nineteen sixties. Each Girl tells her own thrilling story through accompanying novels and her fabulous wardrobe of costumes.

Now we’re excited to launch our newest range - Your Modern Girl™ - a range of dolls with unique personalities who are all best friends and live in contemporary London.

We believe there is so much to celebrate about being a girl and we’re passionate about creating gorgeous dolls and books as intelligent and creative as the girls who inspire us.


A Girl for All Time® is a unique range of beautiful 16" vinyl dolls, an instant classic, and the perfect gift for birthdays and special occasions. 

'From our friends across the pond, comes a new collection of girl dolls that will give our well-loved historic American Girl Dolls a run for the money...'
Stephanie Oppenheim, Oppenheim Toyportfolio

'... this uniquely British brand encourages intelligent, creative play...'
British Vogue

'My daughter and I both loved reading Matilda's Secret: it's a great page-turner, a gripping read...'
Clare Longrigg, Deputy Editor,
Psychologies Magazine

The series '... will enchant mothers and daughters alike.'
Mini Grove Magazine
Archant Publications

'Perfect for imaginative, intelligent and inquisitive girls aged six and older'
ES Magazine, Evening Standard London

'... exquisite fashions, thrilling stories...'
Tatler Magazine

Our awards


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